This year’s BIOFACH held in Nuremberg 12-14 February was a great success with exhibitors reporting that it was an even better show than last year for top retailer, wholesaler and buyer attendance, with more quality exhibitors and visitors and a fantastic atmosphere, despite a decrease in floor space.
Over 44,000 trade visitors from 136 countries travelled to this year’s annual get-together for the organic industry in Nuremberg.
“With a pleasing increase of 5% in visitor numbers (certified by the FKM, the Society for Voluntary Control of Fair and Exhibition Statistics in Berlin), BIOFACH, the World’s leading Trade Fair for Organic Food, and VIVANESS, the International Trade Fair for Natural Personal Care, once again confirmed that Nuremberg is THE meeting place for the organic world,” the show organisers said.
Speaking with exhibitors and visitors Organic & Wellness News received an overwhelming positive feedback.
At Les Jardins de Gaia, France, Aurelie Servol, said that visitor reaction to the new tea products was very positive, with buyers liking the packaging and tea quality. This is growing food category with more variety of ingredients and flavours.
Vivani of Germany also gained a good reaction to the launch of its new ichoc vegan and organic chocolate, according to Andreas N. Meyer. At the Peruvian pavilion organized by PROMPERU, Jorge Llosa said: “I believe 2015 was a better year for our exhibitors. All are happy with the business prospects being made at the show”.
Chakib Azzizi of Canadian firm Bianca Intl. found BIOFACH a good show for the group of exporters he represented from Africa and the Middle East; “It was a successful show and we expect more business from it this year.”
Miguel Montesinos of La Finestra Sul Cielo Espana and the top of the line Quinua Real brand said he had seen new clients and importers from Asia, Middle East and new countries in Europe – “We are happy with the show this year, for us it is the best.”
Jorge Urena of Canada’s UHTCO Corp.said he measured part of the success by the quality of contacts made and big increase in business cards collected from potential customers: “A new graphic booth display helped us present our goods, but BIOFACH is always an excellent show and the quality of the buyers is high.”
Several exhibitors from the Netherlands and its organic industry group Bionext reported a good response from buyers at the fair as well.
“We always gain new customers from the show that helps us develop new markets, and get plenty of leads. The quality of the leads this year was better”, said Andy Van Ham of Riverside International Europe (Made Good Foods).
At CABOLQUI Bolivia, Paola Mejia said BIOFACH this year was better with more contacts and leads of traders and manufacturers interested in bulk quinoa, chia and other raw materials.
Nele Callebert of Kamut Enterprises Europe said she saw more people this year, a lot of wholesalers and existing clients and made many new contacts; “It’s the place to be, a coming together from all countries.”
Petra Wolf, a member of NürnbergMesse’s management board, said: “Like the organic industry itself, BIOFACH and VIVANESS impressed with their diversity, quality and dynamism. Their economic and political relevance also sets them apart, as does their passion for the products presented. In addition to the nice increase in visitors, we are particularly happy about the great atmosphere in the exhibition halls. We are already looking forward to next year’s event!”
The 2015 Congress included more than 100 separate discussions and was attended by 7,000 interested listeners and participants. Taking place this year for the first time, the Politics Forum experienced particularly strong attention, drawing more than 1,000 visitors to its events. The discussion on the free trade agreement between the EU and the USA “TTIP – an opportunity or a threat to the organic industry” was especially popular.
The next BIOFACH and VIVANESS show takes place from 10-13 February, 2016 in Nuremberg. For more information, look up: www.biofach.de