At BioFach Congress: Sophisticated consumers demand more
Posted - February 27, 2010
At BioFach Congress: Sophisticated consumers demand more
By Warren Beaumont
A major market trend is that consumers are becoming more sophisticated. Originally, consumers were buying organic food for health reasons and ecological reasons. However, consumers today are becoming better informed. They still care about the environment and today, climate change has made the environment more important. They are also concerned about the chemicals in products and are buying more natural products that are
