Germany still leads the pack
Posted - January 30, 2010
Germany still leads the pack
Based on a report produced by Dr. Klaus-Juergen Holstein, Ein Herz fuer BIO magazine
Germany still represents the biggest organic market in Europe, with potential for growth, followed by France and Great Britain. Organic sales account for 6.5% of the total food sales in Germany, 3.4% in France and 2.2% in Great Britain.
Compared to the other two countries, the German food market is generally low-priced, including organic food. The German organic sales concentrate mainly on fruit and vegetables, supplements and wellness food from rice cakes to vegetarian spread, and on dairy products.
Regarding channels of distribution, at the end of the 1990s small specialist shops dominated with over 40% of organic sales. Today, the 2000 specialist shops account for only 23% of total sales. Supermarket chains with around 40,000 outlets account for 35 %, and 19% of sales go through discount-markets, which with 10,000 retail shops account to 40% of total food sales.
Specialist shops do not have a well developed structure yet.There are only two large chains , Alnatura and Denn
Irupana: building a sustainable model of social enterprise
Posted - January 25, 2010
Irupana: building a sustainable model of social enterprise
By Adriana Michael
With a jeep, 4,000 USD and two ideas, entrepreneur Javier Hurtado Mercado founded Irupana Andean Organic Food S.A. in 1985. First, he wanted to market natural and organic certified products from small indigenous producers in Bolivia. Second, he wanted to make available ancient forgotten nutritious foods. After working for several years with NGOs, Javier and his wife Marta Cordero realized that the only way to help peasant farmers was to set up a distribution business to bring products directly to the buyers.
Until 2004, the firm supplied mainly the domestic market with over 120 natural foods and a distribution network of 400 outlets. Opening a franchise followed, currently with 18 natural food shops that offer coffee, a variety of Andean cereals and baked goods, pasta and honey.
A tender bid from the government (2000-2004) allowed Irupana to offer a nutritious breakfast with quinoa to feed over 60,000 students from public schools. Instead of refined imported wheat for cheap bread, the children discovered a delicious and nutritious local staple.
Hope for Haiti restoring the soil
Posted - January 21, 2010
Hope for Haiti restoring the soil
By Adriana Michael
What happens when a country has no trees left and its soil has been depleted with intensive farming, a high density population and poor governance? Look at Haiti. Our hearts go out to the people of this Caribbean nation. The recent earthquake is the latest in a series of problems which have left the country in a very challenging position.
Haiti is part of a tropical island shared with the Dominican Republic. Its land and mountains were once covered with at least 60 percent lush rainforest. Now it is deforested with 9 million inhabitants, 80 percent of whom are unemployed or living in slums and extreme poverty.
A dramatic history, political oppression and government corruption, lack of literacy, a growing population concentrated in one small geographical area with no access to basic services and external debt, have turned Haiti into the poorest country in the Western hemisphere.
Soil erosion is disastrous in this mountainous country. Haiti has no internal source of fuel except wood. For the past 200 years people have been cutting the trees of its rainforest without replanting. Currently over 98 percent of its land is deforested. With no trees, the remaining soil is washed away during the rainy season out into the Caribbean Sea.
Without its soil Haiti has also lost the means to feed itself and must import over two thirds of its food, while thousands of people in rural communities end up in Port-au-Prince with no work.
Providing water for the community is a major challenge. Only a few enjoy running water and sewerage systems.
The majority do not have access to potable water or toilets, leading to disease.
To get on its own feet, Haiti needs to be built on a new development model with a multi dimensional approach to solving its many problems. Where to start? Generating the structure to support sustainable agriculture is a solid base for long term positive social, environmental and economic change. Healthy soil retains and filters water resources, provides food and protects communities from flood and other natural disasters. Before the earthquake most funds from the continued international aid to Haiti focused on urban initiatives.
Knowing the causes of Haitian poverty is part of finding the right solutions. It helps people like us, the international organic community know where to focus our energies, resources, know
Organics UK plans 1.8 million campaign to boost organic sector
Posted - January 15, 2010
Organics UK plans 1.8 million campaign to boost organic sector
By O.W.N. News Network
Organics UK is planning a 1.8 million pounds campaign over three years to promote organic food and farming and to encourage consumption of organic products with a major campaign launch in October 2010. Organic UK reached its initial target of 250,000 pounds funding per year in late 2009, and as of January 2010, had raised almost 300,000 pounds that is being matched with EU funding.
Campaign objectives are to increase the frequency of purchasing by communicating the benefits and values of organic food and reverse the 2009 decline in sales. The campaign will inform consumers about why they should buy organic products - how to identify organic products, what organic standards say and what the benefits of organic food production are.
The British organic campaign came about after Sustain, the alliance for better food and farming, agreed at the end of 2008 to take on the role of
Arbio, Interbio harvest fruit of strong cooperation
Posted - January 15, 2010
Arbio, Interbio harvest fruit of strong cooperation
By Angela Mallaroni
The lifestyle in the picturesque south-west of France is largely built around culinary delights sourced from traditional family farming in Aquitaine and Midi- Pyr
Mintel CPG Trend Predictions for 2010
Posted - January 5, 2010
Mintel CPG Trend Predictions for 2010
By O.W.N. news network
The trend experts at Mintel GNPD released their 2010 global Consumer Packaged Goods (CPG) predictions saying this year
Organic US consumers stay loyal
Posted - January 4, 2010
Organic US consumers stay loyal
By O.W.N. News Network
According to a Mintel Oxygen report released by market research firm Mintel on December 21, 2009, most US organic consumers are sticking with organic options. Organic food and drink sales experienced strong growth over the last decade, in particular during the last five years as mainstream food and drink marketers started aggressively stocking organic name and private label brands.
Mintel says while the recession has curtailed growth in the short term, and trading down and out of some segments is common during tough economic times, consumers that buy natural and organic food are remaining loyal to this health-conscious category. The November 2009 Mintel survey shows that nearly 40% of consumers claim they have not changed organic product purchasing habits because of the recession and only a mere 3% have stopped buying organic products altogether.
